5 reasons why you want a custom designed website and not just one built with a commercial theme.
Table of contents:
- General overview
- Reason 1: anybody can use a commercial theme so it is nothing unique
- Reason 2: every business has a different story, values, and culture, and that should be reflected on their websites
- Reason 3: commercial themes are bloated with features you won’t need, and all that does is slow down your website
- Reason 4: customizability in commercial themes is often found in the most bizarre places
- Reason 5: when a new version of PHP comes, since they have so much code it can wreak havoc
- A couple of facts worth mentioning and conclusion
Reason 3: commercial themes are bloated with stuff you probably don’t need
The first thing you might think when reading that commercial themes have a lot of stuff you don’t need is that if you don’t use those features then it won’t matter anyway, but sadly, by default, WordPress loads all the stuff installed in it, in every page, even if it is not necessary for that one page.
Of course, if you have a form in the footer then there it would be alright.
So, just like that little example with contact forms, most commercial themes have a massive number of cool features that can solve pretty much everything, but if you don’t need them then all they will do is slow down your site, and let’s be honest, nobody likes a slow site, especially Google.
Now there are ways to unload the unused files you don’t need on certain pages with a plugin like Asset Cleanup, if you are interested in this and in making your website run faster, let’s get in touch!
Anyways, the point is that even though a commercial theme might look nice and has a ton of cool stuff, you might find you are just slowing down your website. Now, with a custom website made by a good designer/developer you will not have that problem.
For example, in-Raise only integrates what the website needs, nothing more and nothing less. This ensures that the performance is top-notch. And with that way of developing plus doing a few more optimizations it can ensure that you will have a fast website, the fastest possible, or at least as fast as your hosting provider can go. But that’s another story.
A couple of facts worth mentioning and conclusion
I know I just made a custom website sound like a piece of gold but there are few facts that are worth mentioning.
To start, the cost of creating a custom website is higher than just using a template. Now what would be really bad is if a company charges you a lot for a “custom” website when in fact is using a commercial theme… But again, if you got to this part of this post, you should have crystal clear the benefits of having a unique custom website. Now, if you are on a tight budget in-Raise Design Studio can help you out for sure.
So yeah, if you want a website for your business and you really want to showcase the uniqueness of your business, then a unique custom website is the right thing for you, get in touch with in-Raise Design Studio to get your unique custom and branded website!